
Nike and Kobe Bryant have launched the Nike Hyperdunk, Nike’s lightest and strongest basketball shoe ever and one of the many superior, lightweight performance product innovations the company unveiled to support athletes from over 100 countries who will compete for gold in 32 sports in Beijing this summer. Follow the jump for some crazy hyperdunk action.. don’t try this at home kids!
“Our performance product for Beijing is some of the best work Nike has ever done,” said Nike President and CEO Mark Parker. “The Nike Hyperdunk is a prime example of our commitment to deliver extraordinary innovation and lightweight performance product to the world’s best athletes. Every gram counts in competition. Athletes need superior lightweight footwear and apparel that they can compete in with confidence and that’s exactly what we’ve created for them.”
At only 13.0 ounces, the Nike Hyperdunk is 18 percent lighter than the average Nike basketball shoe. Kobe runs an average of 2.5 miles a game. Less weight on his feet means more energy on the court. Kobe is expected to play in the Nike Hyperdunk when the Lakers meet the Clippers in April. The Hyperdunk hits US retail in late July.



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